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Digital Strategy Roadmap

Establish what your business needs and create an actionable plan that will help you get there

Scope of Work

Our Digital Strategy Roadmap is designed to pinpoint your business's needs and lay out a clear, actionable plan to achieve your growth objectives. Here's what you can expect:

Strategy Workshop: We’ll facilitate a workshop with your team, including key stakeholders, to clarify your business's purpose, how you serve your customers, and the key outcomes we’re aiming to achieve.
Website Traffic & SEO Review: We'll analyse your current website traffic and search engine metrics to uncover patterns, missed opportunities, and areas for improvement.
Competitor Analysis: Our team will assess your competitors’ digital strategies, including the keywords they rank for, allowing us to craft a plan to help you outshine them.
Content Audit & Recommendations: Your existing content—whether written, visual, or video—will be reviewed, and we’ll offer strategic recommendations to ensure it resonates with your ideal customers.
Web Hosting & Performance Evaluation: We’ll evaluate your hosting solution to ensure it’s fast, secure, and scalable to support your future business growth.
Website Structure & Navigation: We’ll collaborate with you to organise your website’s pages and content in a way that delivers an optimal user experience, whether they are first-time visitors or loyal customers.
1-Page Digital Marketing Plan: We’ll create a concise digital marketing blueprint that highlights how you’re currently attracting and converting leads online, identifying areas where improvements are needed.
Customer Persona Development: To better understand your target audience, we’ll develop detailed customer personas, enabling us to craft strategies tailored to your ideal clients.
Customer Journey Mapping: We’ll dive into every touchpoint your customers have with your business, identifying opportunities to enhance their experience at each step.
Custom Digital Strategy Roadmap: Everything we uncover will be synthesised into a customised roadmap, outlining the precise steps needed to implement a digital strategy that drives results.

Our workshop session typically lasts 2-3 hours (held via video conference), where we’ll work with your team to gather insights on your business and market. From there, we’ll conduct in-depth research to develop a 12-month strategy tailored specifically to your business.

Should you choose to move forward with us for the implementation, the cost of the roadmap will be credited toward that phase. You’re also free to take the roadmap to other agencies to get quotes from — it’s entirely your choice. Either way, you’ll walk away with a clear, actionable plan to grow your business online.

Next Steps

The Digital Strategy Roadmap is available for $895 + GST.

Ready to get started? Simply purchase it here => Purchase the Digital Strategy Roadmap for $895 + GST

Once purchased, we’ll be in touch to collect your website login details and organise Google Analytics access, and schedule a kick-off meeting.

Questions

If you have any questions, feel free to reach out or book a call with me to discuss how we can support your business growth.

We’re excited to partner with you in taking your digital presence to the next level!

Kind regards,

Brendan @ SB Web Designs

Brendan Hones

Digital Strategist at SB Web Designs

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